Today I woke up and heard Bob Levy On the radio hosting topic A
there were a few listener that complained about the change of the music format.Bob replied to one caller "Well I like it"
Its not about YOU Bob!
A few years ago WCBS fm attempted changing they're format.People Im sure emailed,wrote and voiced they're opinion that THEY didnt like it.They went back to kind of an old format but things changed.
When Radio stations change they're format they risk losing loyal listeners.The loyal listeners are the glue to a great radio station.If you change your format you will get new listeners BUT you will LOSE the LOYAL listeners!
LOYAL listeners are listeners who talk about you,promote you and listen without fail.
While trying hard to stay current many stations forget who truly matters.The listening audience!
Alrighty I got that off my chest!
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